For Liquid I.V., we adapted an existing ATM to create a custom vending experience.
Guests selected one of four prompts, triggering a printed receipt with tailored messaging and a Liquid I.V. sample dispensed through the ATM’s cash slot.
By reworking a familiar machine into a branded interaction, the activation delivered a simple, unexpected product moment.
For Molson at the NHL All-Star Game, we delivered an interactive on-site printing experience that enabled fans to create personalized hockey locker nameplates in real time.
The activation invited participants to customize their plate with their name, jersey number, and favourite team using a tablet-based interface.
Once completed, the system automatically triggered a label printer, producing a custom name plate that brand ambassadors affixed on site.
Designed for high throughput and ease of use, the experience supported thousands of prints over the multi-day event.
We designed and installed an interactive display wall that transformed a large-scale artwork into a visitor-driven digital experience for Museum London’s new permanent collection show entitled ‘All Around Me, All Around You’.
Using simple, touchless hand gestures, visitors could explore individual elements of the art piece on a large screen.
The installation revealed rotating digital panels that mirrored the depth and detail of the original artwork, while illuminated display cases on the reverse showcased rotating artifacts.
By combining custom fabrication and gesture-based interaction, the experience expanded access to the artwork in an intuitive, engaging way.
We concepted, designed and delivered an immersive walkthrough installation for the museum in Washington DC that fused physical architecture with interactive storytelling.
Conceived as a pop-up to draw visitors into the museum’s underground space, the experience unfolded through tactile, media-driven moments, rotating perspective panels, mechanical lenses revealing video stories, badge-triggering audio and a two-way mirror encounter connecting guests with personal officer narratives.
Directional audio, sensors and projection, as well as custom fabrication shaped focused, intimate interactions throughout.
For OLG’s All For Here campaign, we designed and developed a custom shirt and tote ordering system that enabled on-site merchandise personalization across multiple event locations.
With our xPrize system as its backbone, the experience paired tablet-based kiosks with a back-end production workflow to support real-time ordering and fulfillment.
By combining integrated software and hardware, the system streamlined customization and delivery within a fast-paced, multi-city activation.
To highlight that OLG gives back 100% of proceeds to local communities, we designed and built an interactive game that translated that message into physical play.
Participants used a real bucket to catch digital “proceeds” as they fell down a large screen, with each token representing funds flowing back into the community.
The more proceeds a participant collected, the higher their score—and the better their chance at winning a prize.
By combining physical interaction with real-time digital feedback, the experience turned an abstract value proposition into an intuitive, memorable game moment.
For OLG, we designed and built an interactive booth for the Hit or Miss lottery experience.
The activation featured a physical shooting-range style game where participants used foam darts to hit numbered targets on a large interactive screen, triggering real-time gameplay.
Custom software mirrored the Hit or Miss digital game mechanics and prizing logic, while the branded structure and gameplay layout supported smooth participant flow.
The experience blended physical play and digital interaction to deliver an energetic, arcade-style activation designed for live event environments.
For Taco Bell’s Dump the ’Chup campaign, we designed and built an interactive digital experience that invited fans to publicly break up with ketchup.
Participants crafted personalised breakup letters through a guided digital interface, selecting pre-written lines and custom inputs before signing off in nacho cheese. Each message was rendered live and displayed on a large-format public screen.
Designed for a high-traffic environment, the experience encouraged participation, social sharing, and repeat engagement—demonstrating how physical-digital storytelling can create memorable brand moments.
For Haribo’s Phantasia activation for SickKids, we delivered an interactive experience that invited kids to create their own Haribo characters through drawing and play.
Participants coloured and customised character templates, which were then scanned and transformed into animated characters, and then revealed in real-time on a large LED wall.
The activation paired hands-on creativity with immediate digital animation, turning each drawing into a shared moment of surprise and delight.
For TELUS, we designed and developed an interactive game experience that connected fans’ actions directly to a charitable outcome. Using their own mobile devices, participants swiped to kick virtual footballs toward the uprights, with each successful kick contributing to a live donation counter displayed on a large LED video wall.
The experience combined a QR-based web application with a stadium-themed game environment, real-time animation, sound effects, and a large-format screen installation. By blending personal device interaction with a shared public display, the activation turned gameplay into a collective moment that reinforced TELUS’s commitment to giving back.
