Telecom provider Telus wanted to help visualize the reach of their network across the country, so we created a travelling art exhibit featuring almost 400 individual custom balloon lights, all wirelessly controlled.
Participants would take control of the lights via dedicated tablets to create a series of animated shows, as festival visitors wandered the space to capture content.
We designed custom all-weather balloons and integrated LED lighting, PCB boards and broadcast relays to coordinate the show, lighting up a 40’ x 40’ installation space.
We powered an interactive SuperDeker hockey challenge for Pro Hockey Life that transformed a half-rink setup into a fast-paced, skill-based experience. Players registered on a tablet, competed on synthetic ice, and tracked their performance in real time on a digital display featuring live leaderboards and branded content.
Custom programming, score tracking, and gameplay integration supported a smooth competitive flow, while built-in video capture enabled social sharing. The result was a high-energy hockey activation designed to showcase skill, encourage repeat play, and engage fans on and off the ice.
We created a custom interactive mini-NHL rink for MLSE and the Toronto Maple Leafs, designed to encourage fan engagement on the go.
The experience featured a locally hosted sliding-puzzle game that could be played head-to-head or solo on two integrated tablets.
Built to drive sign-ups for Leafs Nation, the gameplay used simple tap gestures, making it easy for fans of all ages to jump in and enjoy a fast, competitive experience.
We created a custom interactive vending experience for Amex that paired touchscreen gameplay with an instant reward.
Guests answered a short set of travel-themed questions on a large touch display, unlocking prizes based on their responses and predefined prize logic.
By delivering the hardware, custom software, and vending system integration, the activation blended data capture, interactivity, and automated prizing into a smooth, self-contained brand moment designed for high participation.
To celebrate Hot Wheels’ 50th anniversary, we created an interactive Track Builder Challenge that brought hands-on play and digital feedback together in a live event setting.
Guests were invited to design and build custom Hot Wheels track layouts using real track pieces, then test their creations in real time.
The experience paired physical track building with dynamic on-screen animation, scoring, and sound effects that responded to each design.
By blending tactile construction with responsive technology, the activation celebrated Hot Wheels’ legacy while delivering an engaging, high-energy experience for fans of all ages.
To compliment an online version of the Hauler video game for grocery retailer No Frills, we created this controller that is truly bananas.
Built for an influencer campaign, this product was designed and packaged to allow players to take control of the game using bananas and a custom controller that would plug into their computer via USB.
Once connected, players would connect the wires to 3 bananas and play the game, using each banana to control the video game characters up, down and jump movements using capacitive touch.
For OLG’s NHL Heritage Classic activation for PROLINE+, we designed and delivered an interactive hockey-themed trivia experience built onto existing OLG kiosks.
Custom add-on units transformed the kiosks into physical game controllers, allowing participants to answer trivia questions by hitting a puck left or right with a real hockey stick.
The experience combined timed gameplay, live scoring, and educational hockey facts, creating a fast-paced interaction that rewarded accuracy and engagement.
Scores were revealed at the end of each session alongside a QR code, guiding participants to redeem for prizing and rewards.
To launch the Hot Wheels Track Builder Challenge, we delivered a large-scale interactive installation at Toronto’s Art Gallery of Ontario.
Built inside a house-shaped structure, the experience featured a custom Hot Wheels track made from more than 1,000 pieces, inviting kids and parents to build, test, and play together throughout March Break.
The activation paired physical track building with digital interactivity. Cameras streamed the track live online, while remote participants could control switches and lighting through a custom web experience.
Inspired by Hot Wheels’ new connector system and the maker movement, the installation celebrated creativity and customization, ensuring no two builds were ever the same.
To celebrate the NHL All-Star Game in Las Vegas, Rogers Canada asked us to create a custom slot machine for placement at Pearson Airport.
Stepping up to the machine, travellers would pull a hockey stick to try their luck to win the jackpot, an all-expense paid trip to the game. Everyone was a winner though, with a wide variety of prizes dispensed from the machine after every pull of the stick.
This unique interactive has also been updated for other Rogers sports sponsorship events including the Rogers Cup and National Bank Open (tennis).
During the 2020 U.S. Olympic team trials, we created this safe and contactless system featuring custom kiosks, hardware and software to allow family, friends and fans of hopeful U.S. Olympic athletes to send their cheers and best wishes.
Fans could upload text, photos and videos to a custom web portal and select their athlete of choice to cheer on. Once at the event, the athletes would receive a branded Toyota RFID keychain to place on their backpack or lanyard, and as they walked through, the personalized content uploaded to the portal would be displayed instantly.
