Blue Moon Smart Coasters

To celebrate National Day of Unplugging, we created custom beer coasters to allow Blue Moon fans to disconnect to spend more un-distracted quality time with their friends and family.

Using an NFC chip, custom fabrication,  printing and finishing, and some crafty software and instructions, both iOS and Android users could place their mobile device on the coaster to automatically trigger Do Not Disturb mode. No more dings, buzzes or eyerolls – just good uninterrupted quality time.

The coasters were made available for sale on the Blue Moon site and sold out.