WAY.org Video Audition Booth

wonderMakr worked closely with our friends at TEN4 Productions to bring an interactive fan experience to life as part of WAY.org’s activation on The Weeknd’s “After Hours Til Dawn” summer tour.

We developed a custom digital interface and video capture system that allowed fans to step into a sleek recording booth, share their personal story, and potentially be featured in the campaign. The system was designed for intuitive use, real-time content capture, and seamless integration into the broader activation.

Drawbox led the booth fabrication and installation, while wonderMakr delivered the full digital software layer and hardware integration to bring the experience to life.